Who is more rich, Kendall or Gigi?

Who’s Richer: Kendall Jenner or Gigi Hadid?

In the high-gloss world of supermodels and social media empires, the rivalry between Kendall Jenner and Gigi Hadid has always sparked curiosity—especially when it comes to their earnings. Back in 2016, both made headlines with nearly identical financial success.

According to Forbes’ 2016 list of highest-paid models, Kendall Jenner and Gigi Hadid each earned $10 million that year. Kendall came in at number four, while Gigi followed just behind at number three—essentially tied at the top. This placed them ahead of veteran models like Miranda Kerr and Karlie Kloss, who each brought in $9 million.

But who’s actually richer? At that moment in time, it was a dead heat. Still, context matters. Kendall’s income has since surged, fueled by her role in the Kardashian-Jenner reality empire, her cosmetics line 8:45, and lucrative brand deals with companies like Estée Lauder and Adidas. Gigi, on the other hand, has remained a dominant force in fashion—walking runways for top houses like Versace and Tommy Hilfiger—while expanding her presence on social media and through brand partnerships with Maybelline and others.

While their 2016 earnings were equal, Kendall may have pulled slightly ahead in the years that followed thanks to her diverse business ventures and relentless media visibility. But Gigi’s influence in the fashion world remains unmatched by many. In the end, both are not just models—they’re global brands.

So, is Kendall richer than Gigi? Maybe now. But back in 2016, they were two queens of the industry, ruling the earnings chart side by side.